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On online advertising spending has overtaken cinema, pay TV and outdoor media and is expected to overtake radio and magazines in 2006. Spending on general internet marketing such as for instance ads grew 51 per cent compared with a year earlier. spending on on line advertising will total around $16 billion in 2006, accounting for more than five per cent of total advertising spending for initially ever. By year's end, online spending may strike $1.8 billion, receiving a 15.7 percent share of the $11.4 billion real estate advertising industry. We're checking strong growth in local paid search advertising, as well as online real-estate, automotive and recruiting spending.

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