BechtelRoller13
Digital signage has become a extremely effective medium for a lot of businesses looking to market, advertise, and communicate to consumers. It's an investment that many industries, from retail to food, need to consider carefully to get the best from the technology. Businesses have to consider their digital content combined with the infrastructure that delivers that content effectively. Moreover, choosing a digital signage system needs to be based on the functionality, the application, the manageability, and, of course, the budget. One of the more critical components for this product is the digital signage player. How can you choose the right one for your business?
Once you've determined the digital content and the infrastructure necessary to deliver that content, you need to consider the hardware specifications. There are plenty of digital signage players on the market today. The costliest players are designed for advanced signage systems, which are generally employed for large-scale deployments. When you're seeking to use this type of infrastructure, you will need a fully integrated electronic signage media player that can be connected to industry standard screens such as LCD displays, billboards, plasma, projectors, along with other displays.
You might even want to consider a solid-state player with PC-class performance. This type of technology can allow you to definitely display live HDTV broadcast and use HTML5 for content development. Both of them are, incidentally, top trends in the Digital Signage Expo this year. It is because live video feeds attract and retain customer attention for longer periods while HTML5 is considered to be one of the best content development tools that can deliver engaging content.
If you are within the restaurant business, now you can rethink your static menu displays and consider installing digital menu boards for all your stores. You'll want a person that can connect to your network in order that it can be administered remotely thereby eliminating the need to have a dedicated server for every store. Ideally a fan-less model and solid state for greater reliability, by having the ability to be central-controlled it reduces management time whilst still allowing your menu boards to display different content in each and every outlet.
The player is but one of numerous components inside your digital signage system. The main thing to keep in mind before starting your choice of electronic signage players is to determine your purpose and objectives for that signage project, to define the content, and also to decide on the very best infrastructure to provide it for your market. Be it while using latest commercial LCD to stream videos using a player that supports multiple media (e.g., Flash, MPEG 4-1, DivX, AVI, etc.) or adopting state-of-the-art systems that use players created for scalable and multi-screen options, be sure that your investment by considering your choices carefully.
